Privacy Policy
Last Updated: 2026
Website: digital-champion.co.uk
Digital Champion ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website digital-champion.co.uk (the "Site"), which provides reviews and comparisons of the top 20 betting sites in the UK.
1. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, and any other information you voluntarily provide through contact forms or enquiries.
- Technical Data: IP address, browser type, device information, and pages visited.
- Cookies: Information stored on your device through cookies and similar tracking technologies.
- Usage Data: Information about how you interact with the Site, including time spent on pages, links clicked, and referral sources.
2. How We Use Information
We use the information we collect for the following purposes:
- Analytics: To understand how users interact with the Site and improve user experience.
- Affiliate Tracking: To track clicks and referrals to partner betting sites and verify affiliate commissions.
- Site Improvement: To enhance content, fix technical issues, and optimise performance.
- Communication: To respond to your enquiries and provide customer support.
- Legal Compliance: To comply with applicable UK and international laws and regulations.
3. Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your browsing experience. We use the following types of cookies:
- Essential Cookies: Necessary for Site functionality.
- Analytics Cookies: Track user behaviour and Site performance (e.g., Google Analytics).
- Affiliate Cookies: Enable partner betting sites to track referrals and conversions.
- Marketing Cookies: Used for targeted advertising and retargeting.
You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Site functionality. You may also opt out of third-party cookies through platforms such as the Network Advertising Initiative.
4. Third-Party Links
Digital Champion provides links and referrals to third-party betting sites and affiliates. We are not responsible for the privacy practices, terms of service, or content of external websites. We encourage you to review the privacy policies of any partner sites before providing personal information or engaging in gambling activities. Your use of third-party sites is governed by their respective privacy policies, not this policy.
5. Your Rights
Under UK and EU data protection law, you have the following rights:
- Right of Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can request correction of inaccurate or incomplete information.
- Right to Erasure: You can request deletion of your personal data (subject to legal exceptions).
- Right to Restrict Processing: You can restrict how we process your information.
- Right to Data Portability: You can request your data in a portable format.
- Right to Object: You can object to certain types of processing, including marketing.
- Right to Lodge a Complaint: You may file a complaint with the Information Commissioner's Office (ICO).
To exercise any of these rights, please contact us using the details below.
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected. Retention periods are as follows:
- Contact Information: Retained until you request deletion or for 2 years of inactivity.
- Cookies: Retained according to cookie type; analytics cookies typically expire after 2 years.
- Affiliate Tracking Data: Retained for accounting and compliance purposes (up to 7 years).
- Usage Data: Aggregated data retained indefinitely; personal identifiers removed after 12 months.
Where data is no longer necessary, we will delete or anonymise it securely in accordance with UK GDPR requirements.
7. Contact Us
If you have questions, concerns, or wish to exercise your data protection rights, please contact us:
Email: [email protected]
Website: digital-champion.co.uk
We will respond to your request within 30 days in accordance with UK GDPR requirements.
Note: This Privacy Policy may be updated from time to time. We encourage you to review this page periodically for changes. Continued use of the Site following modifications constitutes your acceptance of the updated policy.